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  • 6 Top Performing Landing Page Builders in 2021

    6 Top Performing Landing Page Builders in 2021

    If you own a personal business in this day and age, you have to perfect your online marketing strategy. Thousands of other companies are probably overwhelming your target audience with pop up ads and promotional emails, so unless you find a way to capture their attention, your business won’t have a chance. This brings us to landing pages and the critical role they play in encouraging your audience to take action. 

    Landing pages can come into play during various stages of an online marketing campaign. From the very beginning, i.e., attracting your target customers’ attention to your product and its unique features, up until the final stage during which the customer is checking out and finalizing their purchase. If you feel like your marketing plan has become obsolete and isn’t working as it should, you need to read this article. With the year coming to an end, it’s the perfect time to round up the top 6 performing landing page builders of the year. Let’s get started.

    Image Source: https://unsplash.com/photos/tZc3vjPCk-Q

    Unbounce

    Unbounce is the best landing page builder app for small businesses with limited budgets. Not only does it have all the essential features that make a great landing page builder app, but it also offers multiple pricing plans to accommodate its ever-growing list of clients. Unbounce will give you access to many professional landing page templates to choose from. All you have to do is fill in your content, and your landing page is ready to use. 

    One of the most remarkable features of Unbounce – one that gives it an unparalleled competitive advantage – is that it’s focused purely on driving conversions. After all, driving conversions is the ultimate purpose of creating landing pages, and that’s the benefit you get out of using Unbounce. Throughout your usage, you’ll be able to enjoy unlimited A/B testing; an essential feature in all landing pages, although the feature is limited to the landing pages created through Unbounce only. You’ll also be able to use AI optimization features, popups, sticky bars, and other built-in tools to capture more leads. However, one significant shortcoming is that the landing pages of Unbounce can lose their position as a data source once connected to Google Analytics. Although there are some workarounds, they’re far from ideal.

    If you are a complete beginner, you will appreciate its simple layout and the excellent support and help center that you can reach out to at any time. However, it’s important to note that if you want to unlock the more intricate features on Unbounce, you will need some professional help as it can get overwhelming for true beginners. 

    ClickFunnels

    ClickFunnels is another popular landing page builder app that has proven successful in 2020. Although both Unbounce and ClickFunnels compete for popularity, each has its benefits. With its simple drag and drop feature, you will be able to use ClickFunnels to build your desired landing pages yourself without any professional help. Moreover, ClickFunnels have an excellent app for sharing your pages with other people to stay on track and keep the team aligned. If your sales team uses Clickfunnels, sharing becomes easier.

    Even though previous users usually complain that the ready landing page templates are not always up to par, having access to a marketplace will unlock abundant options where you’re sure to find what you’re looking for. On the downside, the ClickFunnels help center can be sluggish at times. Furthermore, a bit of high pricing makes it hard for potential users to commit to long-term subscription plans. 

    We mentioned the landing page builder Unbounce before. If you want to know if Clickfunnels or Unbounce is the right tool for your business, MarketingEnvoy compared both tools in an in-depth article. In the shortest, Unbounce focuses on creating and optimizing landing pages, ClickFunnels provides the user with a better ability to create sales funnels and optimize the conversion process.

    Google Sites

    Perhaps not as well known as other Google products, Google Sites is the best way to start if you are still unsure about building your landing pages yourself since it’s absolutely free. You can take as long as you need to try and test the various features available on the app until you either get the hang of it or decide that you will need to hire professional help. However, it won’t come as a surprise to learn that the available templates are pretty basic since the app comes free of charge. As many people struggled financially throughout this year, the app filled a huge gap in the market and gained a lot of popularity.

    When using Google sites to create your landing pages, you’ll be limited to a few themes to choose from. These themes all have the same basic look: the large header at the top giving you space to enter your page title and available space underneath, so you can drag and drop sections. These sections can be inserted in text, uploaded images, or uploaded files. Although the tools only offer basic functionality, you’ll be able to customize the layout, color, and typography of the landing page as you desire. 

    On the plus side, you’ll likely enjoy using the editor. The available stock layout options make adding and formatting text and images quite a fun experience. Since it’s a Google product, you can expect unmatched convenience when looking to use files from your Google Drive. You’ll simply click on the Drive button to browse your files and embed forms, images, documents, or any other file from the Drive. 

    Mailchimp

    Specially designed to increase email sign-ups, Mailchimp is a highly efficient landing page builder. This app offers a straightforward approach to build your landing pages after choosing from a list of ten well-curated themes. You will even find that the themes are categorized according to the purpose they serve, making them suitable for the average user. Using the Mailchimp landing page builder, you’ll be able to create unlimited landing pages – regardless of the plan you’ve subscribed to. That means that you can do that even with the free-forever plan!

    To add to its convenience, you won’t have to struggle with adjusting your landing pages for multiple devices. The Mailchimp landing page builder has taken care of that for you since all their templates are responsive and mobile-friendly. Moreover, you’ll be able to access quality insights by generating their landing page reports. These reports will notify you of how well your pages are performing, based on the key metrics of subscribers, visits, and clicks. The landing page builder also gives you the ability to edit your landing pages, URL, title, tracking settings, or content whenever you need to make adjustments following the report generation. 

    Unfortunately, the Mailchimp landing page builder has some serious shortcomings. The most obvious downside of this builder is the lack of A/B testing functionality. Moreover, the builder blocks special forms of content, like testimonials, quizzes, and image carousels. Another downside is that the search engines can’t index your landing pages, which can seriously hinder your SEO efforts. 

    You can enjoy Mailchimp for free if you have 2,000 contacts or less and limit your emails to 10,000 emails/month. If you are interested in adding more contacts, you can pay the extra fees and unlock premium features like access to more email templates and custom branding.

    Leadpages

    Leadpages will make your life easier as it allows you to market and sell your product through the same landing page. This means that you won’t risk losing potential customers who usually lose interest while shifting between multiple pages until they find what they’re looking for. Leadpages is well known for its pragmatic interface and easy to use editor.  It even gives you the ability to filter templates by their conversion rate, which Leadpages has taken the liberty of measuring themselves. For 37 USD/month, you can purchase the Standard package, which is pretty impressive at this price. However, if you want to build an online store for your product, the Premium account will allow you to add a checkout form for an integrated customer buying experience. 

    Instapage

    If you are interested in building multiple landing pages to market and sell your full-range of products, Instapage will give you what you’re looking for. On Instapage, you can create, edit, and even save your blocks that contain information like descriptive text and headers. You don’t need to rebuild your blocks again; you can simply retrieve the ones you previously archived. 

    This app is also great for teams as it allows different members to edit or add their comments on the original page and take actions accordingly. Teams working remotely during lockdown this year found this feature particularly helpful. Instapage is a little on the pricier side as a Business account will cost you around 200 USD/month. The enterprise account is even more expensive, but it gives you the option to update your blocks all at once after having saved them previously. 

    Choosing the right landing page builder will take some research on your side. However, the above list of top-performing builder apps in 2021 will give you an idea about what to expect and make your job easier. Start by identifying your specific needs and budget and then take it from there. Don’t let the options overwhelm you; instead, consider it an opportunity to enhance your online marketing and give it the boost it needs. 

  • What You Need to Know About Product Liability for eCommerce

    What You Need to Know About Product Liability for eCommerce

    There are ways of protecting the company from future concerns of product liability before they arise. Despite enormous disparities, most companies have a similar concern about product liability, brick-and-mortar operations, and virtual storefronts. On your website, a disclaimer claiming that you are not responsible for issues would not protect you from being responsible for the product you sell. But don’t worry, before they happen, there are ways to safeguard your business, online and offline, from potential product liability issues.

    The value of a comprehensive business insurance policy is recognized by most brick-and-mortar retailers. The store owner does not want to be on the hook for an expensive medical bill if a shopper trips and breaks an arm. They want to rest assured that maintenance costs are not going to ruin them if a storm roars in and blows the roof of the joint. In today’s writing, we will look closely at what product liability is and some proven risk reduction techniques. You’ll probably save yourself a lot of grief down the line by doing your due diligence.

    What Is Product Liability?

    Product liability is the responsibility for harm incurred by the product on the part of the manufacturer, supplier, or seller of the product. Product liability-related lawsuits are based on negligence, strict liability, breach of contract, or numerous claims for consumer protection. At the state level, most product liability laws are decided and differ from state to state. Claims for product liability negligence are generally those alleging a design fault, a production defect, or marketing defects due to failure to warn about a possible defect.

    Product liability insurance can help compensate for legal costs, such as attorney fees and judgments against you if property harm, sickness, accident, or death is caused by a product sold at your business. You may face a potentially expensive claim depending on the seriousness of the harm caused by the product or how cantankerous the injured party feels, so product liability insurance can be extremely convenient to have. To defend yourself, let’s look at some of the strategies you should do.

    Deal Only with Trustworthy Suppliers Offering Quality Goods

    As most stores do in one way or another, if you rely on manufacturers and suppliers for your inventory, it can be tempting to go with whoever provides the best price. As a reference, don’t depend on that. The adage “you get what you pay for” might not always be true, but in most cases, it will do you good. Take the time to study the suppliers to make sure they are up to scratch with their credibility, manufacturing capabilities, and efficiency. Convince yourself why, if the price is suspiciously low. Chancing a product liability suit to save a few bucks isn’t worth it.

    Have Your Website With a Detailed Terms and Conditions Page

    The agreement on terms and conditions is a page on a website that sets out the rights and responsibilities of anyone who uses the website. A contract between the site and the user is effectively formed. Terms and conditions often include an explanation or definition of the key terms used in the terms and outline the legal limitations of the owner of the website’s liability for any damage or damage caused during the use of the site.

    A disclaimer indicating that you are not responsible for any concerns relating to your product will not absolve you of any responsibility, but it is a good idea to include a transparent and detailed page of terms and conditions that contains some clauses of limitation-of-liability. As advised by experts from Salvi, Schostok & Pritchard P.C. Chicago, limitation-of-liability provisions limit what a consumer can get from you in case of a product complaint. In other words, you can place a limit on the amount of money that the unsatisfied consumer has the right to earn. Notice that this doesn’t mean it’s enforceable simply because you have a limitation-of-liability clause. It needs to be equitable, transparent, and conspicuous, and enforceability varies by jurisdiction even then. Still, it won’t do any harm to you.

    Provide Detailed and Precise Descriptions of the Goods You Sell

    The degree to which consumers can inspect and communicate with items is one apparent but substantial difference between online and brick-and-mortar retail. In the digital realm, up-close physical inspections are not feasible, meaning customers rely on e-commerce retailers to provide high-quality reliable explanations and images to help them inspect products and decide if they are secure or not. If you’re not careful, it can turn into one big headache and a whole slew of unhappy customers one minor mistake in the way a product is described or advertised.

    Investigate and Comply With Legislation on Consumer Safety

    Never leave a child unattended, for topical use only and includes mature subject matter. These are all examples of advisories on consumer safety or warnings offering information on the risks associated with such goods and services. It is vital to attract new clients to your business, but you need to follow a few rules. Make sure to provide health information on the packaging if you market food items. You should get them approved by a regulatory body first if you sell electronics and want to advertise their energy efficiency. Study the legislation for your business and make sure that all the boxes are ticked.

    Purchase Independent Protections for Product Liability

    If you feel that your company is especially vulnerable to product liability problems, you might want to look into buying separate insurance policies for product liability. Companies that specialize in offering compensation that protects against harm and damages resulting from all sorts of product defects to suppliers, distributors, and sellers. Insurance brokers familiar with product liability will advise you on choosing a risk-covering policy for you. Just make sure to find a good person that knows the organization you are operating.

    Most merchants claim that product liability should not affect them because their product is not overtly harmful. This is a risky way to think. If you run an online store, both your customers and your organization must have a firm grasp of the potential risks. Merchants who neglect product liability are vulnerable to complaints, disputes, and litigation, leaving themselves no remedy but to take full responsibility. Hope this article has shed light on the importance of e-commerce’ product liability.

  • Tools for Raising the Potential of Your Small Business

    Tools for Raising the Potential of Your Small Business

    If you want to give your small business the best possible chance of success, it’s up to you to ensure you put in place the stepping stones that’ll help your business get to where you want it to be. There are plenty of steps you can take and tools you can use to raise the potential of your small business and give it the best possible chances of long-term and sustainable success. So read on now to find out more.

    Connect with Influencers and Other Businesses

    First of all, you should think about how your business can connect with other businesses and influencers who are relevant to your niche. If you’re struggling to reach new people and have your voice heard, it definitely makes a lot of sense to branch out and start connecting with new people. Those connections might help take your business to a whole new level.

    Make Your Business More Visible

    If people don’t even know that your business exists, they’re not going to be queueing up to buy your products or use your services. That’s why it’s so important to make your business visible. That can be done through promotional events, advertising campaigns and viral marketing efforts on social media platforms. There’s no shortage of options open to you these days.

    Raise the Bar with Your Marketing Efforts

    When marketing your business, you really need to set your aims high if you want to grow your business and raise its potential significantly. Failure to do that will only cause more struggles and challenges for your business as you attempt to grow it. By raising the bar higher and giving your team the platform they need for growth, you’ll see progress much sooner.

    Training and Education

    If you want to go further, having access to the rights skills and talents will play an important role in making that happen. For example, nurses educated at the doctoral level can do more and have greater career prospects. And the same applies to any level of qualification. Educate yourself, gain new qualifications and offer relevant training to your team of employees, no matter what industry you’re operating in.

    Find New Investors

    If you feel as if your business is currently being limited and held back by a lack of funding meaning you can’t do all of the things you want to with your company, it’s important to consider looking for external investment. When you have investors backing your company and giving it the financial push that you feel it needs, you’ll have much more scope to take risks and push the business in new directions.

    So, if you want to make sure your business has the best possible chance of success and has the highest possible potential, make the most of the tips and ideas that have been outlined here. The sooner you start working to make this happen, the greater the eventual outcomes will be.

  • Which Cryptocurrency Should I Invest In 2021?

    Which Cryptocurrency Should I Invest In 2021?

    Cryptocurrency can make you rich in 2021 but it can also make you poorer if you are not careful. As a Malaysian, the thought of investing in cryptocurrency such as Bitcoin investment is more of high risk, high yield investment programs (HYIP). For starters, our conversion is around 4 times to US Dollars and the cryptocurrency market is always volatile.

    In this article, I’ll share my personal opinion as which is the best cryptocurrency you should invest in Malaysia.

    The Best Cryptocurrency to invest in 2021: Bitcoin

    Make no mistake. Bitcoin investment is the most popular cryptocurrency investment in Malaysia.

    Why is Bitcoin investment popular in Malaysia?

    For starters, Bitcoin is one of the oldest cryptocurrency in the world. This cryptocurrency is recognized by large organizations and financial institutions.

    Plus, the super high volatile market allows you to quickly cash some profit from your Bitcoin investment (of course, if it is done right).

    Investing in Bitcoin does not guarantee high profitability. This is risky and you should only invest if you have the money to lose.

    According to many cryptocurrency news and resources, Bitcoin investment is ‘the thing’ when it comes to cryptocurrency investment in 2021.

    Here’s how it looks like for Bitcoin investment over the past year.

    As you can see, it has been quite a run for Bitcoin. Wonder why Bitcoin is experiencing such a bull run effect?

    Supply and demand for Bitcoin is the answer.

    Supply: The limited number of Bitcoin, along with the toughness to farm Bitcoin and the wide acceptance level/usage around the world makes it an extremely valuable cryptocurrency.

    Demand: The opportunities that arise from fast profit makes the risk of losing money much lower.

    Is Bitcoin investment a good investment in Malaysia?

    On a very personal note, Bitcoin is a good investment. No, I’m not talking about those HYIP but more of a form of investment. Due to the high ups and downs, Malaysian who investment in Bitcoin cryptocurrency investments might see a rather fast return.

    How to buy Bitcoins in Malaysia legally and safe?

    For starters, it is important to ensure that you are buying from a reliable Bitcoin market or trader. I have several accounts for buying cryptocurrencies (including Bitcoin) and my favourite place to buying Bitcoin in Malaysia is Luno. If you don’t have an account with Luno, you can create it here (use this link to get a special bonus of RM25 when you sign up).

    Registering an account with Luno is absolutely free and this is a registered company in Malaysia. More importantly, it is registered with Bank Negara and you can safely buy, sell and trade Bitcoins in Malaysia with Luno.

    Looking for something NOT related to cryptocurrency? Here is new no deposit bonus codes in Australia 2022.

    How to invest in Bitcoin safely and still make money?

    This is one question that is always been asked by my peers.

    “How do I buy Bitcoin in Malaysia and make money?”

    The answer is rather simple. According to Warren Buffet, the best time to sell a share/stock is when everyone is buying (when the market is hot) and the best time to buy a share/stock is when everyone is selling (when the market is cold).

    Every month, I allocate an estimated saving (anywhere between RM100 to RM1,000) on Bitcoin investment. Using Luno’s inbuilt trade system, I create automated schedules such as:

    • Buy X amount of Bitcoin when the price is Y
    • Sell X amount of Bitcoin when the price is Y

    The art of buying and selling Bitcoins for profit is all about knowing how much the transaction fees are.

    By doing a quick calculation, you can easily determine how much you need to sell in order to break even and to earn money from Bitcoin investment.

    How much money can you make a day with Bitcoin investment Malaysia?

    The amount of money you can earn from Bitcoin investment is based on how much money you invest in Bitcoin.

    On average, I earn around RM150 to RM200 for every RM500 Bitcoin buy/sell trades. This means that on average, my earning is around 30% to 40% each day.

    Summary: Bitcoin investment Malaysia 2021

    When it comes to cryptocurrency investment, Bitcoin is still my favourite for an acceptable level of investment. If you are thinking of dipping your toes in Bitcoin investment this year, make sure you be wary on how much you spend each month and keep an eye on the market condition.

    BONUS: Get RM25 free credit to buy Bitcoin when you sign up with Luno right now!

  • Copyright Laws That You Need to Know About

    Copyright Laws That You Need to Know About

    Copyright laws enable creators to protect their works from reproduction, selling, or any other unauthorized use. Just because you have seen a beautiful art or idea physically or on the internet, it is not free for use unless given permission by the owner. Using someone’s work that’s copyrighted or trademarked without consent can lead to a jail term, fines, or ruin your reputation. It’s important to copyright your work as a creator to avoid unlawful use. This article will discuss some copyright laws, dos and don’ts, and those affected by these laws. Read on to find out more.

    What is copyright, and who is eligible for it?

    Copyright refers to protecting your ideas, story, and art of software from illegal use. It marks the concept as solemnly yours, and it’s not for use by anyone unless under your permission. Most governments handle this protection, and rules change daily, especially in this internet era where duplication is rampant. If you find your copyright infringed, you can sue the parties and get compensation for damages. It is essential to get a patent lawyer to help safeguard your content and get culprits who infringe it. Who is eligible to copyright their ideas? Many creators are suitable for protection. These include all literary works, architecture, artistry works, films, TV shows, Podcasts, choreography, software, and hardware. What is not eligible for copyright? Not everything is suitable for copyrights. The lists depend on countries, and it includes facts, ideas, operation methods, and systems.

    Which protections are provided by copyrights?

    When you copyright something, it becomes your own, and if one uses it without your permission, it can fall under stealing. If you are a copyright owner, you are privileged for so many things. As the owner, you can reproduce your work, create other works concerning the original one, display your ideas in public, sell copies of the original work, and perform the same in public. For example, if you produce your music on DVDs and streaming it online, you can also perform it in public and sell it through other media. The rights you get are long-lasting, and you only lose them if you dissolve the copyright legally. With it, you will enjoy economic rights, legal rights, social rights, and even moral rights.

    • Which are the economic rights? 

    The economic copyright rights enable the owner to benefit financially from their copyrighted ideas. To earn from your ideas, the copyright allows the owner to reproduce the concepts to the public, perform public performance, translate their work in different languages and broadcast their ideas on streamlined media including smart TV, Radio, or the internet. You can also derive your results to earn something from them.

    • What are Moral Rights?

    These rights allow the creator to protect their works against actions that may damage its reputation or personal reputation. The moral rights benefits include the right to own the work, the right to publish their work anonymously, protect their work against unclear reputations, and protect against unfair attacks that may damage their reputation. 

    How long should copyright last?

    There is no definite limit for a copyrighted work. It depends on the item and where it is made. For example, contents made before 1978 gave the author a copyright limit of their lifespan, including an additional 70 years after they passed away. However, few exceptions vary from one region to another, depending on the material and the law imposed.

    Does one need to register a copyright?

    This situation also depends on the state. To some, immediately you create a concept, it becomes copyrighted automatically without registration, while some require one to register for it. You can register for your work anytime as long as it’s within the time frame. Even if not registered, the creator can have a public record of their claim, file an infringement lawsuit, and get refunds for legal fees in infringement claims. To register for copyright, you have to fill an application form, pay the fee, and pay a deposit for the same.

    What is Copyright Infringement?

    Infringement is when someone breaks the rules and uses your content without prior permission. This is a crime punishable by law, whether done knowingly or unknowingly. When caught in the wrong arms of the law, you can be fined huge sums of money depending on how you used the content. As a content creator, you can use your lawyers to press charges for someone who used the content unknowingly. 

    If you are a content creator, it is important protecting your work or something you earn from. It is essential to have a lawyer carry you through the copyright process and protect your work. The lawyers will ensure every procedure is followed and everything gets copyrighted, and those who infringe it are charged according to law.

  • Tips To Get Additional Funding For Your Construction Business

    Tips To Get Additional Funding For Your Construction Business

    Construction is certainly a risky business. With things going array in a second because of an unknown structural defect or delayed payments from clients, one needs to keep their heads clear and think of ways on how to get the business moving and the project completed.

    When you can’t meet your financial obligations, like paying suppliers and your staff because of a shortage of funding, you would have to be more creative to cope with the lack of cash. There are outfits and out of the box methods that you can get additional money for your construction business such as revenue based loan. Let’s talk this through.

    How Can I Have Extra Money For My Construction Project?

    Most business owners are getting battered in their first few years especially when you are engaged in the construction industry. It is a super dynamic arena that you can lose your shirt over. From the permits, suppliers, crew, and getting the project up to code, your investment or your investor’s money can easily get eaten up. 

    When you don’t have enough money to continue the hammering and the nailing, here are your options.

    Invoice Financing/Factoring

    Invoice financing is a creative way to ensure that you are up to date with your payment obligations to everybody you owe money to. This is construction finance where you borrow money against the unpaid invoices of your clients with interest. Basically, you are using your income in advance. It would help you improve your cash flow, meet your obligations, and invest your money wisely. 

    But you have to be very meticulous in your accounting because you can easily borrow more money than you are entitled to be paid. Plus, take note that it has an interest. When you borrow too much from invoice financing, your profit might just be lost due to the interest you have to pay off.

    Equipment Leasing

    Another innovative way of getting that extra cash to supplement your construction projects is leasing some of your equipment to other contractors who need it. Since heavy machinery like a tower crane will not be used all throughout the project duration, you can lend it to someone for a specified period of time in exchange for periodic payments.

    A risk that you have to keep in mind as a lessor is that the equipment may be misused by the lessee that the equipment is rendered inoperable after the lease duration. To prevent this from happening, you can add in penalty clauses for specific clear misuse circumstances in the contract. You can draft a sample contract online and tweak it to reflect all the terms and conditions that you want to be included in the leasing agreement.

    Business Line of Credit

    This works like your emergency stash or open banking but with interest. Line of credit loans you a set amount of money that you can use when you need it. You don’t need to use it all up in one go. And the good part is you only pay interest on the money you borrowed and the interest starts when you use the loan.

    Line of credit should be set up ahead of time before things go bonkers so that you would have time to give all the requirements needed to the bank or finance institution where you want to avail a line of credit. 

    You would need to present collateral if you want to apply for a secured line of credit. Of course, you can also seek credit without needing to pledge specific assets but your business needs to have a good track record and strong credit profile. Also, unsecured lines of credit have usually higher interest rates and offer smaller loan amounts.

    Short Term Loans

    Short term loans are often used by small businesses to raise working capital to cover money deficits for inventory, payroll, and other expenses. 

    Just like a business line of credit, you would need to guarantee your repayment through an asset or some form of collateral to get approved. Interest rates for short-term loans are usually lower than long-term ones but the tables can be quickly turned when the economy is in recession.

    Short term loans are usually repaid in 30 days up to a year depending on the amount and the terms of the lender. This is quite enough time for construction projects to make the money and settle the loaned money.

    Merchant Cash Advance

    A quick way to earn the cash you need for the rainy days is availing of a merchant cash advance. A merchant cash advance is a lump-sum payment in exchange for future revenue.

    This type of business financing is discouraged by business finance experts because of the high risks it puts small businesses into. They can get bankrupt easily because of how the contract and staggering interests on your loaned money. 

    Lenders that offer merchant cash advance use a “factor rate” that is fairly simple to understand. Your initial loaned amount is multiplied to a factor rate ranging from 1.1  to 1.5, and you get the total amount for repayment. However, if you compare it to APR, the interest rate on your borrowed money will be converted up to 200% APR. A shocking rate that would surely shake any small business owner.

    So beware of availing of a merchant cash advance.  Only use this highway when you are in desperate need of cash and that you can repay the amount within the terms or even earlier.

    There are of course other means on how to finance your obligations in your construction business but just like any transaction, there are risks involved in loaning money. Before you decide on the type of financing you would want to use, be sure that you understand all there is to comprehend about that type of loan. It would also not hurt to research a bit about your options and take your pick on what option you are comfortable with. Losing your shirt over your business is not necessary but can happen if you are not careful in dealing with your finances.