Alpharetta, located in Fulton County, Georgia, has several plumbing businesses offering comprehensive services, and you need a website to get an edge over competitors. But, having a website is not enough. Web design Alpharetta services offers a professional look that comes through effective website design practices.
Here, look at some essential elements of effective web design for a plumbing business.
A User-Friendly Design
As per recent statistics, Alpharetta is one of the top 10 places to start a business in Georgia. Entrepreneurs setting up an office in this city will need plumbing services, and they are more likely to visit plumbing websites to hire the top professionals.
One of the crucial elements of a professional website design is user-friendliness. A user-friendly website loads fast, is easy to navigate, and doesn’t hamper the browsing experiences by frequent re-directs or pop-ups. You need to ensure the website navigation is simple and the visitor can find information with few clicks. You should also pay attention to the way potential clients book an appointment. You should have a scheduling software for service business in place.
Search Engine Friendly Website
As per a recent report, Georgia has an Internet penetration of 68.9%, and the state has around 2.74 million Internet users. The website design should be search engine friendly to ensure the website is indexed regularly, as the new content you post helps improve search engine rankings.
To ensure your website is search engine friendly, you need to contact an agency offering web design in Alpharetta. The agency will implement SEO on your plumbing website and target keywords relevant to the plumbing business. It will help in improving online visibility, increase organic traffic, and generate quality leads.
Responsive Design
Today, people access the Internet from various devices like smartphones, tablets, and laptops. As per recent statistics, Georgia has around 5.46 million mobile connections.
A responsive website design offers a consistent user experience even when accessed from these mobile devices. There are several elements of a responsive web design. They include:
- Information is presented in an easy-to-understand manner, and there is no clutter.
- There isn’t overwhelming information crammed in one page
- Navigation is easy to follow
- Images are high quality and not copyrighted
- No broken links
Clear Call to Action
As per recent statistics, there are around 24273 households in Alpharetta, Georgia. Around 66.4% of the housing units are owner-occupied. The statistics show around 96.75% of houses in Alpharetta have computers. It means most Alpharetta residents will visit your website when they need any plumbing service.
After you have attracted visitors to the website, you would want them to complete a specific action. Conversion is the ultimate goal of every website design. To accomplish it, you need to place clear call-to-action elements in proper places on your website.
A few ideas of clear call-to-action for plumbing websites is to call your customer service or fill the booking form provided by the WordPress appointment booking plugin they’re using on the website to book your services. You can also provide a direct email option as a call-to-action.
To sum up, these are some essential elements of effective web design for a plumbing business. Hire the experts to ensure that your website fulfills all these requirements and converts more visitors into clients.