Amazon is the world’s biggest retailer. It, therefore, comes as no surprise that they also have the biggest affiliate program. About 0.9% of all websites currently use the program. The number represents 2.3% of the total market share of all sites that monetize with affiliate networks or advertising. Reputable companies like New York Times and Buzzfeed use Amazon Associates for monetization.
The platform allows you to sell almost anything you please. It is a great option for earning money. Depending on the sales you plan on making, you can make up to 10 percent of your sale amount. Do you want to use Amazon Associates as a passive source of income? Here is a guide to help you.
Amazon Affiliate Marketing
Amazon affiliate marketing is the process of marketing Amazon products on your website. You earn a commission when visitors click and make a purchase on Amazon. The secret to earning lots of money in commission is focusing on a specific niche. Things are much easier when you have a site that receives lots of traffic. Many companies use affiliate marketing and Amazon is no different. Here are a few
Reasons to Join the Amazon Affiliate Marketing Program
The program is specifically designed for people who wish to promote Amazon products and earn commission. After joining the program, you will have access to various materials and tools to help you display products and their links on your site. Here are a few benefits of joining the program:
- It is free to join
- Certain categories allow you to earn up to 12 percent in advertising fees
- You can choose from millions of products. You get to advertise products that match your customers’ needs
- Adding the affiliate links to your site is easy.
- The payment system is transparent and well-managed
- You can promote products from all over the world
- Support is extensive and easy to access
- The program is generally simple and well-organized. It is well-used by affiliate marketers from all over the world
- You get a commission every time visitors on your website click on Amazon links and make a purchase. If they buy any other items on Amazon within 24 hours, you also receive a commission.
- Amazon Associates is big and that gives it a major advantage. It covers almost every market. If you sell physical goods, Amazon has them.
- Amazon is solid. It attracts billions in traffic and has been around since the 1990s. This experience means it understands consumer needs.
How Does It Work?
Like any other affiliate program, Amazon Associates is a referral program at its core. You get a commission whenever you refer someone to Amazon, and they make a purchase. When a visitor to your site clicks on an affiliate link, they will be directed to Amazon. The program is available to Amazon affiliate countries only. They include Japan, China, Sweden, Saudi Arabia, and Poland.
The link tags them as a referral from you. You get a percentage of anything they may buy for the next 24 hours. The sign-in process is easy. However, you need the following to qualify as an affiliate:
- Website
You must have an affiliate niche site focused on reviewing and selling the products in your niche. After joining the program, you can use Amazon tools to add affiliate product images and links.
- App
You may use your app to display Amazon products and links. It is one of the best ways to monetize your site.
- Blog
If you blog on a niche topic, consider promoting Amazon products within your content. When you are an affiliate member, adding affiliate links to your site is easy. Encourage your readers to click on links and make purchases.
- Social Media Channels
If you have a big following on social media, registering with Amazon Affiliates may be a good idea. You may earn commission sharing product links on your channels. Amazon offers built-in support for Twitter and Facebook.
How to be a Successful Amazon Affiliate
- Avoid Grasping at Straws
Do not work from a point of desperation. Amazon affiliates must be honest about the needs of their audience and their areas of experts. Pick products that match your content. Does your audience need a new book, a new recipe, or special tools?
- Dig Down
Do not be generic. At a time when everyone is creating the same content, dig deep to attract their attention.
- Product Selection
Do not assume that every product that matches your niche is worth posting. If you have the habit of hopping on every product that comes up, you are likely to lose credibility. Feature bestsellers, hot releases, and the products you really love. If there are any flaws, do not be afraid to address them.
Amazon Vs. Other Affiliate Programs
Amazon is not the only affiliate program but it stands out from the competition. The main benefit is that it is perfect for almost all niches of physical products. The commissions are great as well.
- Conversions
Amazon is perfect for conversions. Few companies could convert customers more effectively than Amazon. According to a 2015 study, it converts 13 percent of non-prime visitors and 74 percent of prime visitors. The average conversion rate is 3.32 percent for online retail.
- Various Ways to Promote Offers
There are many ways to promote Amazon offers on your site. You only need the product link or site stripe function. Even though regular product links are the basics, there are other options for monetizing your blog. Native ads are a common option. They look like product carousels and you may create them individually. The ads are category-based and you can insert them with ad-code managers. Mobile commerce makes up 60 percent of the digital sales.
- Great for Upselling
Amazon does really well at upselling. When you send them traffic, you will receive a percentage of whatever they buy within 24 hours. Today, Amazon lists more than three billion products across different marketplaces. If a visitor buys something on Amazon, they are highly likely to buy something else. Amazon uses AI technologies to encourage purchases. Most of its revenue comes from AI power.
In conclusion, being an Amazon affiliate marketer is one of the best ways to make money without leaving your home. The marketplace has products for millions of customers around the world.