There are a lot of moving parts when it comes to running a successful e-commerce store. You have to segment all the elements of what it takes to make sure that it is running like a well-oiled machine. For instance, you have to make sure that your marketing is on point as well as your processes.
Customer service is a part of the deal that usually gets overlooked. When you have a good customer service program it can make a huge difference in the success of your store. You’ll retain customers much easier and often keep a positive review rating which brings in more customers in the future. In this article, we will give you some tips on how to improve your customer service.
1 – Speedy returns
You shouldn’t skimp out on your courier service to get the returns and exchanges to your customer as soon as possible. Often, the cheapest service is also the one that takes the longest to get there. Instead, use a service such as https://www.californiacourierservices.com to make sure that the exchange arrives quickly.
The process to submit a return should also be quick and easy for the customer to go through. Send them a printable return label so they can handle getting the package back to you accurately and quickly.
They should be able to initiate the exchange before you receive their return also. You can have the process start as soon as you get confirmation that the package was sent by them so you aren’t wasting time waiting for it to arrive.
2 – Fast response time
When people have a question, they want it answered right away. They need to know information such as what your return policy is or to ask about how a product works. This is going to help them make a purchase since they are informed and know that the product is going to work for them.
Having a 24-hour-a-day customer service call center is not feasible for most e-commerce store owners, however. Instead, have a chatbot that can handle most questions so that people don’t have to wait overnight to get an answer to their questions.
3 – Offer multiple payment options
There are so many ways to pay these days beyond just using a debit or credit card. If you don’t give people the option to pay their preferred method then you will have people not follow through to the purchase phase.
Give them options such as using payment apps such as Apple Pay or Google Pay for instance. Paypal is also a popular way to pay since it gives consumers a safe and easy way to pay that includes protection against scams. They can link one of their cards to any of these services and many do.
Even having a way to accept cryptocurrency payments is a good thing to have even if you are unsure about it as a currency. Many payment processors will offer withdrawals into your local currency so there is no downside and it is something many consumers are looking to pay with.