Instagram is the perfect platform for businesses to grow their online presence. When it comes to social media marketing, a company’s Instagram account can be just as important as other accounts like Facebook and Twitter. In this blog post, you’ll learn how to grow your Instagram followers organically through these six tips!
- Be consistent – post at least once a day and be sure to include plenty of pictures
- Tag other people in your posts that you want to share with their followers
- Share photos from your life, not just food or selfies
- Use hashtags on Instagram, but don’t overuse them (no more than 3)
- Engage with others by liking and commenting on their content
- Be yourself – don’t try too hard to impress everyone else or fit into some mould
P.S. You will find 10 more Instagram tips at the end of the blog post.
Related: Do you want to view private Instagram profiles? Here’s how!
How to be consistent on Instagram?
The first step is to post at least once a day. A popular photo can generate up to 450% more engagement than an unshared post, which means your followers will be much happier if you post regularly!
Plus, it’s worth noting that there is no limit as to how many posts are allowed on Instagram. You can post as many photos and videos to your account as you want, so feel free to fill up your followers feeds with all of the updates they need!
The next step is to be engaged. When other people like or comment on your posts, make sure that you take a moment out of your day to give them some love too. It doesn’t take much time to leave a comment or like someone’s post and it could make all the difference in their day!
Lastly, be consistent. Keep your followers interested by using our tips on what types of posts get shared more often (and for better results) so you can grow Instagram followers organically with ease!
How to tag and grow your Instagram followers?
Fun fact about tagging other Instagram users: One of the most popular ways to grow your followers is by tagging them in one of your posts. You can tag up to 30 people per post, and it’s worth noting that you’ll get a notification each time someone tags you or re-posts one of your photos.
When it comes to tagging people, here’s one nifty trick you can use to grow your Instagram followers organically.
When you tag someone else on Instagram, it’s a good idea to mention them by name in the caption. If they’re following you, they’ll automatically be notified and have the opportunity to check out your post. To tag someone easily – just type their username into the search bar at the top of your screen and then select them from the results.
Since Instagram is a mobile-only app, tagging someone in your post will automatically notify them via push notification and they’ll have an opportunity to follow you back with just one tap on their phone.
If there’s someone who doesn’t use Instagram but you’d like to tag anyway, send them a Facebook or Twitter message.
Grow your Instagram followers by sharing the real you
The “real” you is what will set your account apart from the rest. Not every post needs to be a selfie, but each should show some aspect of who you are as an individual. Share photos that speak to how you live and love on a day-to-day basis – share pictures of when life throws challenges at you, or when you’re having fun and being silly. The more people get to know who you are through your Instagram posts, the more likely they will want to follow along with what life is like for you day-to-day.
Instagram doesn’t have to be just food and travel. It can also be about the little moments in life, and that’s what will make your account stand out.
If you want to grow your Instagram followers organically on a budget, then use these tips:
- Share authentic photos of yourself – not always selfies! Remember that people don’t just follow other people for their food accounts. They want to see who you are, how you live and love on a day-to-day basis.
- Share photos that speak to your passions – if you have an interest or hobby, post about it! The more people get drawn into what makes up the life of someone else (that they don’t know), the chances are they’ll follow you.
- Share your own point of view – don’t just post what other people tell you to share, or what everyone else is posting on Instagram already. Be different and create a niche for yourself that others can relate to!
- Talk about where you’re going next – if you have any upcoming travel plans (or even if you don’t!), share photos that speak to your experiences. People want to know what inspires their favourite people and they’ll follow you out of curiosity or simply because it’s nice knowing someone as a friend.
Use hashtags to grow your IG followers
You can also use hashtags to get more eyes on your content. Hashtags are words or phrases that you add in front of a word, and they help people find posts with similar topics so they can follow your feed even if it’s not the most popular account. Say for example you’re posting about mountain biking – adding hashtags like #MTB or #Mountainbike could help you find people who love mountain bike and it will also bring your post in front of their feed.
Want to learn more about using hashtags for Instagram? Here are some additional nifty tricks:
- Use hashtags (#) on the caption bar below the picture, tagline and location
- Add a few relevant hashtags per photo’s content
- Incorporate hashtags that are popular in your niche
- Don’t use more than 12 hashtags on a single post
- Create an Instagram mood board of various tags for inspiration
Engage with others by liking and commenting on their IG content
Do you know that engaging with others will grow your Instagram followers organically? Here’s how it is done correctly (and a few other awesome tips to make your IG feed very likeable!
- Find a niche and your followers will find you.
- Look for hashtags that are popular in your industry to grow and engage with other people within the same space.
- Reach out to influencers who have similar audiences as well, they may be willing to cross promote each others accounts or collaborate on social campaigns together.
Being actively commenting and liking will help you build trust and the visibility you needed to grow your Instagram account.
Be yourself (and stop faking it)
Want to grow your Instagram followers quickly? Be real and be yourself! As you post content on your Instagram account, be honest and authentic. If you’re not being real with what inspires or moves you in life, then chances are your followers will see right through it.
Be yourself by sharing who you really are to the world! When a follower sees that they can relate to something about your posts (or as an extension, your personality), they are more likely to want to become a follower.
A great example of this is when you post something on Instagram that inspires you or makes you laugh so hard that tears come out of your eyes. You’re sharing what moves and motivates YOU in life – which might be different than someone else’s view on the world – and those who follow you are able to see that.
Try not to bombard your followers with too many posts every day, either – waiting a few days between each post will allow for more time in between posts (which can make them seem fresh), as well as give you the opportunity to edit or add new content whenever it’s ready!
Hey, we are all humans too!
Hey, we are all humans too!
Once you achieve your first milestone, say 5000 followers, it is important to analyze Instagram follower demographics so that you can tweak your approach according to your audience’s preferences and determine the best way and the right time to post. The analytics will give you specific details about your followers, including gender, age, location, the amount of time they spend on Instagram and the days of peak activity. Based on these insights, you will be able to create and post content for maximum engagement and exposure.
Summary: How to grow your Instagram followers organically?
There are many ways to grow your Instagram followers organically. Apart from the options above, here are some other tips you can use to grow your Instagram account quickly.
- Take a break from your account. You may think that you want to be on Instagram all the time but in reality, it makes sense for much of this time spent to be offline and reach out to other people who are not on social media at all. This will allow you to grow followers organically because they’ll start following back when they see you frequenting Instagram again.
- Create captivating content that is worth following and don’t be afraid to go against the grain from time to time. Sometimes, your target audience will appreciate this because it feels different from what they are used to as opposed to just posting another picture of a cat or beachscape.
- Include hashtags in your posts. Hashtags are a form of categorizing content and they help other users find you if they search hashtags related to what you’re posting about. This is one way that people may grow followers organically because it will allow them to be found by lots of new people who would have otherwise never seen their account in the first place and therefore never followed them.
- Do NOT post too often. Posting too much can make followers unfollow you and unlike your page which has the potential to make your account seem spammy.
- Post high-quality photos, consistently and often.
- Give people a reason to follow you by adding interests to your profile page or including an email signup form somewhere on your site so that they can stay informed with the latest posts from you!
- Provide excellent customer service/support for those who follow you.
- Be unique and consistent to grow followers organically!
- Offer email signup in order for people to know when your latest posts go up. Some of the most successful accounts on Instagram have 100k+ emails that they send out every time a new post goes live, which is what makes them seem more legitimate, since people can’t follow the account if they don’t have an email address.
- Offer incentives for followers to share your posts! Provide a coupon code or offer access to exclusive content in return for sharing your post and tagging you in it so that other users know who is responsible for the information provided.